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How ASOBISYSTEM Is Building a Global Future for Japanese Idol Culture

todayAugust 29, 2026

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Billboard JAPAN talked to ASOBISYSTEM CEO Yusuke Nakagawa about the chances of globalizing Japan’s “oshikatsu” culture.

​Billboard JAPAN talked to ASOBISYSTEM CEO Yusuke Nakagawa about the chances of globalizing Japan’s “oshikatsu” culture.  Read More

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